Just reading this will make most wince.
This is a public service poster by the family planning department, advertising the benefits of male sterilization. Shot in the holy city of Kurukshetra.
For those who can't read this, it is a public service hoarding on male sterilization. And to make it more, shall we say, palatable? to men, it promises to do so without any tear or stitch. Like that's going to make men feel any better.
© 2010, Abhinav Agarwal. All rights reserved.